Lesson 1 — The Big Picture: Build Once, Recycle Forever

What You’ll Have When You Finish This Course

• 20 Ylopo adaptive search campaigns running on your subdomain
• 140 posts per platform (5/day × 7 days × 4 weeks)
• 6 platforms covered — Facebook, Instagram, LinkedIn, Pinterest, TikTok, YouTube
• Infinite recycle queue — set once, runs forever

Every click, like, or comment funnels back to your Ylopo IDX site, where Ylopo’s paid retargeting, FUB CRM, AI voice, and AI SMS take over. Scofield Group pays for that entire stack — your job is to feed the top of the funnel.

The System Flow (memorize this)

1. Ylopo Site — yourname.scofieldgroup.com (your branded subdomain)
2. Branded Short Link — scofieldgroup.live/slug
3. AI Builds Campaign — Claude or ChatGPT generates the 20 searches + captions + CSVs
4. Canva Builds Creative — images and MP4s for every platform aspect ratio
5. Publer Bulk Schedules — 5/day × 7 days × 4 weeks across 6 platforms
6. Recycle Forever — Publer rotates the queue infinitely

Then Scofield Group’s paid systems take over: Ylopo paid retargeting, Follow Up Boss CRM, AI voice calling, AI SMS follow-up. You feed the funnel. The stack closes the loop.

Why This Matters

Most agents post one-off content when they remember. The math of inconsistency kills most pipelines before they generate a single qualified lead. This system is the opposite: one afternoon of focused setup buys you a year of branded, compliant, retargeted social presence routed straight into the systems Scofield Group already pays for.

What’s Next

Lesson 2 confirms your Ylopo site is live. Do not skip Lesson 2 — every lesson after that depends on your subdomain being functional.