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5. Phase 2 — Core Training & Go Live

Dotloop Training

Quiz: Dotloop Training

Follow Up Boss (FUB) Setup

Quiz: Follow Up Boss (FUB) Setup

Script & A.L.M. Training

Quiz: Script & A.L.M. Training

Pond Calling — Daily Dial Discipline

Quiz: Pond Calling

Math, Comps & Quick CMA

Quiz: Math, Comps & Quick CMA

Financial Terms & EMD — Buyer, Property, Loan Type

Quiz: Financial Terms & EMD

Commission & Contingencies — Loan, Appraisal, Cash Purchase, Sale of Other Property

Quiz: Commission & Contingencies

Fixtures, Personal Property & Opening Escrow

Quiz: Fixtures, Personal Property & Opening Escrow

Title, Escrow & Appraisal Fees + Closing Costs + Home Warranty

Quiz: Title, Escrow & Appraisal Fees + Home Warranty

CIC, SRPD & Required Disclosures

Quiz: CIC, SRPD & Required Disclosures

Walk-Through, Possession, Default & Mediation

Quiz: Walk-Through, Possession, Default & Mediation

Broker Fee ($195), Escrow Instructions & Additional Terms

Quiz: Broker Fee, Escrow Instructions & Additional Terms

Confirmation of Representation, FIRPTA & Acceptance

Quiz: Confirmation of Representation, FIRPTA & Acceptance

Listing Process

Quiz: Listing Process

Zillow Showcase Mastery — Your Listing Closer

Quiz: Zillow Showcase Mastery

Zoodealio — Cash Offer System & iBuyer Workflow

Quiz: Zoodealio Cash Offer System

Marketing & Advertising

Quiz: Marketing & Advertising

Platform Verification

Quiz: Platform Verification

5-Day Commitment & Orientation

Quiz: 5-Day Commitment & Orientation

Quiz: After Go Live

Final Exam: Buyer Contract Training

Final Exam: Marketing & Advertising

Final Exam: Operational Systems

Final Exam: Listing Process

Previous Lesson

Quiz: Listing Process

5. Phase 2 — Core Training & Go Live
Listing Process
Quiz: Listing Process

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Question 1 of 13

1. Question

Why are listings considered the highest-leverage deals an agent can run?

Marginal-leverage deals
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The highest-leverage deals an agent can run — one good listing compounds marketing, leads, and visibility
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A waste of time
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Only for veteran agents
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Question 2 of 13

2. Question

What is Zillow Showcase?

A standard MLS-only listing
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A premium Zillow listing tier with interactive floor plans, room-by-room navigation, high-res photos, and aerial views — proven to sell ~2% more and 1 week faster
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Personal social posts only
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A free upgrade Zillow gives every listing automatically
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Question 3 of 13

3. Question

What training materials are provided for the listing process?

A weekend course in Reno
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The Zillow Showcase Academy training
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The Bill Pipes Handbook
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Five cold calls per day
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Question 4 of 13

4. Question

At SG, what does the pre-listing CMA process involve?

Skipping the CMA — go with the seller's number
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A Quick CMA, walking the property with the seller, and understanding their motivation
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Only a Zillow estimate
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A signed contract before any walk-through
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Question 5 of 13

5. Question

Where should you create and store the listing agreement at SG?

Email as a PDF
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Dotloop, using the Scofield Group Listing Template
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Hand-written paper
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Personal Google Drive
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Question 6 of 13

6. Question

What does the SG pre-listing process include?

Nothing — you wait for the seller to ask
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Zillow Showcase setup, professional photography scheduling, and pre-listing coordinator review
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Immediate MLS upload with no review
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The buyer-side template
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Question 7 of 13

7. Question

When taking a listing, what do you need to understand and prepare?

Only the price
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The property description, photos for Fair Housing issues, pricing defensibility, and proper SG branding
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The seller's bank statements
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Nothing — the coordinator just files paperwork
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Question 8 of 13

8. Question

When you complete a CMA at SG, what do you do with it?

Screened by you before the seller sees it
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Presented to the seller with your professional analysis
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Ignored if low
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Forwarded only to the broker
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Question 9 of 13

9. Question

What approvals and compliance steps must happen before going live with a listing?

No approval — agent discretion
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Broker pre-approval and compliance with Fair Housing and MLS rules
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Only social media posts, never paid ads
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Verbal seller approval only
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Question 10 of 13

10. Question

If you do not feel confident with the listing process after this section, what should you do?

Take the listing anyway
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Ask in office before moving to the next section
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Refer it to another brokerage
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Skip the listing process
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Question 11 of 13

11. Question

How does SG use Zillow Showcase on listings?

Only on listings over $1M
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Only when the seller requests it
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On every eligible listing — it is a Scofield Group standard
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Only when Zillow runs a promotion
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Question 12 of 13

12. Question

On average, how do Showcase listings perform vs. regular MLS listings?

About the same
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Slightly more views
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Significantly more views, saves, and shares — Showcase listings outperform regular listings
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Less engagement (fewer views)
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Question 13 of 13

13. Question

What does Scofield Group enter into Ylopo Seller Alerts (Stars) AND Zoodealio for every client we close + every listing lead with a known address?

Nothing — we only contact them on anniversary
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The property address — so the client sees ongoing valuation updates (Stars) and live cash offers (Zoodealio) at their leisure, with the agent as first call
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Only the email address
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Only Opendoor
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